Beauty Launches

Weekly Recap: Wild x Paddington, Food Collabs, L’OrealAcquisition & More

Below is a list of the top 10 most viewed news items on our site for the week ending on June 28, 2025.

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By: Rachel Klemovitch

Assistant Editor

Here’s your weekly recap—the most viewed news stories on our site for the week ending on June 28, 2025.

Personal care brand Wild recently debuted a new case for its refillable deodorant featuring London’s favorite bear. The new Paddington collection includes a reusable aluminum case with Paddington images and an Orange Marmalade scent to put inside. 

Kiss Products created a limited-edition collection of lashes and nails to celebrate the final season of the Amazon Prime Video series “The Summer I Turned Pretty.”

Laneige and its global ambassador, Sydney Sweeney, partnered with Baskin-Robbins for a new summer treat. The limited-edition Rainbow Sherbet Lip Sleeping Mask shares Sweeney’s love of Baskin-Robbins and comes with a mini, pink, spoon-shaped applicator.

In theme with the food collabs, Panera Bread entered the beauty category with a S’Mac and Cheese Lip Balm duo created with Holler & Glow. The Mac & Cheese and Bread Bowl-inspired lip balms come with a spoon-shaped applicator.

L’Oréal recently signed an agreement to acquire Color Wow, one of the world’s most innovative professional haircare brands. Color Wow will join L’Oreal’s Professional products division.

Read the full list below.

Here are our top 10 most-viewed stories from the past week:

1. Ranking the Top 20 Cosmetic Companies 

2. Top 15 Fragrances in the World in 2024 

3. Top 10 Haircare Brands in 2024

4. Wild’s New Refillable Deo Case Features Paddington Bear

5. Kiss Launches ‘The Summer I Turned Pretty’ Collection

6. Top 10 Most Popular Skincare Products in 2024—Ranked by Landys Chemist 

7. Laneige & Baskin-Robbins Create Rainbow Sherbert Lip Sleeping Mask

8. Top 10 ‘Hottest’ Beauty Brands of 2024, Ranked by Cosmetify 

9. New Mac & Cheese Lip Balm From Panera & Holler & Glow

10. L’Oreal Acquires Color Wow Haircare

Thanks for reading our Breaking News. 

We’ll have a new list for you next Monday. 

Have a great week!

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